TikTok Shop in Indonesia is not back, but will it move to the United States?

There were rumors that TikTok Shop Indonesia's standalone App would return ahead of the 11.11 sales, but that view now seems to have been overly optimistic.

When the GMV data of TikTok Shop in Indonesia is no longer promising, many people have begun to target the recent hot TikTok Shop in the United States. According to exclusive data from third-party data company FastMoss, TikTok Shop in the United States exceeded $33 million in GMV on the top five black day (November 24).

While TikTok Shop's return in Indonesia remains uncertain, should sellers be making inroads in the US right now?

Us TikTok e-commerce black five explosive single, attracting Southeast Asian sellers layout

According to the data of several platforms, the overall sales volume, sales volume, number of stores, and number of goods in the TikTok Shop market in the United States have witnessed explosive growth since September, and the current growth rate has not slowed down. Specific to each incremental data, the number of TikTok stores rose 29.3% month-on-month in September, GMV rose 40.25% month-on-month, and sales rose 97.78% month-on-month.

The "popularity" of TikTok e-commerce in the United States is also reflected in the growth of the number of sellers. TikTok said that TikTok Shop has 200,000 sellers in the United States since its launch, and more than 100,000 creators can use the shopping button to create videos and live streams, with more than 90 percent of sellers from the United States. TikTok could have 33.3 million U.S. buyers this year.

In addition, some Southeast Asian TikTok e-commerce players are also considering the layout of the United States. Eric, a Southeast Asian e-commerce practitioner, said, "From TikTok Shop in Indonesia to Shopee or to TikTok Shop in the United States, sellers need to consider the differences in platform attributes and market tone, which can adapt to the challenges of change, which is the best choice."

At the same time, some TikTok service providers that originally focused on the Southeast Asian market have also begun to layout the US market. TikTok's data analytics and seller service platform, TikTok, first launched in the Philippines and now has expanded its service to the US market.